0
How Microsoft Looking Glass Can Help Your Business
Microsoft is going to launch a new business tool named Looking Glass which should help business to listen, participate and analyze social media more efficient!
It will be made available only for a small group to test drive it. Its conception is some kind of social-media aggregator and monitoring tool.
The idea is to connect social-media-monitoring tools to the rest of a marketer’s organization it is planned to pull in a variety of feeds from platforms such as:
Facebook
Twitter
YouTube
Flickr … and to work with third-party data sources also!
The data which are collected during this process will connect into Microsoft’s enterprise platforms like as Outlook and SharePoint.
How can such a tool like Looking Glass benefit your business?
A. By monitoring social communities, you are able to better understand where the conversations are taking place, by whom and the topics being discussed.
B. You can learn more about your customers! What they need, want, the issues they have and the frustrations they suffer. You can integrate these results in your marketing strategy. Simply, STOP guessing!
Share this post with your friends or bookmark it using the social bookmarking button below.
Stay tuned and subscribe to my blog via RSS to get more great posts like this one. Your comments and ideas are welcome! Please leave them below in the comment section.
Check out my Best of articles here!
Tweet this article on Twitter!
Back to top
