We help content creators such as bloggers, video bloggers, podcasters and webmasters find advertisers willing to sponsor specific content. Advertisers create opportunities that describe the content they are looking to promote. Bloggers then choose opportunities in their area of interest and get paid to blog about that chosen topic. Stay tuned subscribe to our RSS feed (right corner above)!
Blogs should be structured with a good layout which must motivate the readers to navigate easily through the content in the blog. You should remember that advertising should be a part of blog and it should not be overloaded.
You should understand the advantages of advertising and use them appropriately with good content. Advertising in blogs should be in a manner that it should not cause any loss for your blog readers. Your own reputation should not be lost due to advertisements.
These are some of the reasons given below why not to overstuff your blog with Advertising:
1. Readers may lose interest:
While going through the content and because of the clumsy look from these advertisements, readers may lose interest for further reading and hence gets de-motivated.
2. Takes more time for blog loading:
Due to overstuffing blog with advertisements, it will take more time to open due to these advertisements. Hence it may give chance for readers and visitors to lose interest on your website or blog.
3. Chance for the readers to divert towards other websites:
Because of overstuffing of the advertisements, readers may attract towards the advertisements in your blog and divert towards them this may cause loss to your blog.
4. Your own product could not be sold:
There will also chances that your own products could not be sold because they attract to the advertisement of the same product which can be offered lesser than your price. Hence you lose profits and this will benefit your competitors.
5. Search rankings get declined by the search engines:
Overstuff of advertisements in the blog can result in penalizing by the search engines. This can be due to various reasons like increase in page load time which may cause in losing visitors. Hence proper care should be taken while accepting the advertisements.
6. Followers of your blog may lose confidence on your reviews:
Due to increase in advertisement in your blog, readers gets intimated that the blog is meant for making money and hence reader comes to a decision that the reviews provided by you on your blog regarding the different products may not be trustful. Hence your readers will lose confidence on your blog. So care should be taken while writing those reviews on different products.
7. Your blog objective may not be reached to the followers of your blog effectively: Every blog will have their own objectives. Some blogs objective will be providing technical updates and some will be providing good reviews of products etc but due to overstuff of advertisements the motto of blog may lost.
Hence though the advertisement bring profit to you, at the same time overstuff of advertisements will bring these disadvantages stated above.
You should make use of advertisements in a proper way. This shows your potential and it should not create inconvenience or divert the attention of your readers.
For more information related to disadvantage of Overstuffing advertisements in blog, visit the links given below:
Don’t overstuff keywords on your site
How paid posts can kill a blog
Let me know what you think and comment below. I’d love to hear from you.
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BlogAdMonkey conducted an interview with Robbert van den Heuvel from Heuvel Marketing from the Netherlands.
Read here what Robbert van den Heuvel has to say about blogging and social media.
1. BlogAdMonkey: Tell me a little bit about your self, your background, where are you from, etc.
Robbert: I am Robbert van den Heuvel, born in 1971 and living in Nijmegen, together with my girlfriend Femke, who is a school teacher. We both like to travel and are regular visitors of the United States. While at home, I like to run 15K races and playing indoor soccer. Also I like to watch my favourite team PSV Eindhoven.
2. BlogAdMonkey: Let’s talk about your work. Please tell us about your business and your industry.
Robbert: I finished my Business Degree at the University of Groningen in 1996 and had a few jobs in sales and marketing after that. In 2008 I started my own company Heuvel Marketing, because I was tired of working for a big company. Also I couldn’t apply my interests and knowledge of online marketing in my job. My main interest is inbound marketing. My challenge is to reach my customers potential clients, without interrupting them.
3. BlogAdMonkey: What is your involvement in the international arena? What is your strategy to target markets abroad?
Robbert: I offer lead generation programs to international customers. I acquire my assignments via ELance.com. Currently I’m running a lead generation program for a Denver-based IT consultant. You can find his e-course on http://www.it-services-denver.com
4. BlogAdMonkey: How do you see the future of your industry?
Robbert: Inbound marketers, like us, have a very bright future as traditional marketing philosophies gradually will be exchanged by an inbound mindset. The main challenge is to stay ahead of the pack and keep offering innovative services.
5. BlogAdMonkey: Do you find that your industry has been hit by the down turn at all?
Robbert: As my company is relatively young and growing organically, I cannot make comparisons with the times before the credit crunch.
6. BlogAdMonkey: What was your reason to start blogging?
Robbert: I want to practice what I preach: I want to offer relevant content to my potential customers (small biz owners) and grow my following in an organic way.
7. BlogAdMonkey: How long do you blog?
Robbert: My company blog only started last summer and it’s getting a momentum bit by bit now.
8. BlogAdMonkey: What are the topics you blog about?
Robbert: All topics I blog about are written for small business owners, that are looking for innovative way to generate leads via internet, by getting found. So almost all blogposts are related to the inbound marketing philosophy from Halligan and Shah.
9. BlogAdMonkey: Which blogging platform do you use?
Robbert: I use a selfhosted version of WordPress
10. BlogAdMonkey: How do you promote your blog?
Robbert: I promote my blog in all my online activities (even more than my company website): Twitterfeeds, Linkedin-updates, business networking websites, e-mailsignature, my blog is connected to a few blogging “gathering websites”.
11. BlogAdMonkey: What is the post on your blog that has had the most traffic in the last 12 months?
Robbert: I wrote a post about how to write a white paper, with exteral links to a few helpful e-books.
12. BlogAdMonkey: Where did the traffic mainly come from?
Robbert: Mainly via Linkedin and organic traffic.
13. BlogAdMonkey: Did you do anything extra to market or promote this post or did it just happen organically?
Robbert: I used my normal routines.
14. BlogAdMonkey: What can we as bloggers learn from your success of this post?
Robbert: A post has to provide real value and deliver relevant content.
15. BlogAdMonkey: Any tips about doing business in your country? (Our readers are from all over the world). Any dos and don’ts?
Robbert: I think the dutch inbound marketing landscape is pretty under-developed. Main focus is on SEO, without caring too much about converting visitors from leads to customers. Dutch business owners are usually not too risky when it comes to rely on new techniques and are not very willing to change their marketing mindset in a radical way. I think we are lagging behind at least 3 years when it comes to online b2b marketing.
16. BlogAdMonkey: Now a few questions about another point of interest: What would you recommend to someone wishing to start a blog? blogging Any tips on “good blogging”?
Robbert: When you start a blog you’ll have to have a real focus on the audience you intend to write for. Also you need to publish in a regular pattern. So once every week or once every day, but don’t vary too much with intervals between posts.
17. BlogAdMonkey: What is the future of blogging according to you? What is at stake for companies and the business world?
Robbert: I am sure that companies that are willing to invest effort in their company blog, venetually will reap the rewards: a loyal audience, interaction with their potential customers and perceived thought leadership.
18. BlogAdMonkey: we are focused on helping bloggers to monetize their blogs and to help advertisers to sustainable aWith BlogAdMonkeynd cost effective reach their targeted audience. Tell us your vision from outside the industry: what is your perception of content/ blog monetizing, blog ad networks, etc?
Robbert: I think it offers blog owners a nice opportunity to earn an extra buck. However they must be very thoughtful of keeping their credibility high enough by keeping to write relevant articles for their target audiences. When this is done in a proper and honest way, I’m convinced this is a bonus for
bloggers! http://heuvelmarketing.elance.com
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The best way to make you blog interesting for advertisers is to serve a targeted niche, have a large audience and steady growing traffic.
To predict that you have high traffic will not be enough! Every advertiser can check your traffic and your rank through Alexa for free.
Blogs and web site which have traffic of about one hundred visitors daily, rank between 90,000 and 120,000. And every advertiser who is savvy in this area knows this.
To help an advertiser to check your Alexa Rank you can put a free Alexa widget on you blog.
Advertisers will consider an advertisement on your blog when you have a significant number of daily visitors. There for a screenshot of your recent Google Analytics stats could be helpful to get advertisers as well.
Advertisers are looking out for blogs with a good Page Rank (PR). A minimum PR of 1 or better means the blog is important enough and many sites are linking in.
The higher the PR the more sites linking in and the better your chances as a blogger are to get paid advertising on your blog.
You can spread your blog content through Twitter, Facebook and LinkedIn for free and create your own community to grow your readership.
It is more helpful to produce good and remarkable content for your audience and grow your readership on a steady base.
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Like many teens out there, I am one of them who (thinks at least that he) needs more money. Everyone wants money for their own reasons (I want to buy a new car) and goes about earning it different ways.
Unfortunately in this day and age, especially with the economy the way that it is, getting a job is extremely difficult. And face it, what teen actually wants to work?? After much research and trials of multiple ways to make money, I found Blogging.
My actual blog http://teencollegeeducation.blogspot.com/ deals with high school life/stress (no not mine personally) and, as the name implies, teen college education. I got a great template somewhere and come up with the articles myself based on experience, news, surveys, and a few other factors.
I have not been working on my blog for too long, but I am already seeing some money coming in from advertising. Some being the key word. Unfortunately, money does not just flood in as some people claim that it does, but you need to work for it.
The great thing about my blog, or any blog in fact, is that you can work on it when you have the time and do other things when you don’t. Blogging is not that time demanding, which is one of the things that makes it a great way for teens to earn a little extra money. Just as an example, I had finals all of this week, so I was not able to post anything on my blog for a while, but when I am on vacation I can post something almost every day.
Another great thing about blogging for teens is that writing an actual article does not take much time. I wrote this article in about an hour, which is simply one hour less that I would have spent on Facebook. A new study just came out a few days ago that said that teens spend more than 7 hours online every single day.
In order to blog, all a teen needs to do is spend one of those hours, at least once a week, writing articles or improving the blog itself.
My posts stay online and receive visitors every day, even when I do not have the time to write new ones.
So how does a teen make money from blogging? – Advertising. I currently have a few PPC (pay per click) ads and one referral ad. PPC, or pay per click ads, basically pay you every time that someone clicks on it. The more people that click on the ad, the more money that you get. It is that simple.
You do not need to sell anything or market anything, just put an advertisement somewhere on your web page where people can see and click it. Referals are a bit more complicated and pay you whenever someone uses your referral link to sign up for something.
I am not too sure yet of how I like referrals, but I will make sure to write about it once I have more experience with it.
Does advertising work for your web page? Well, I have a blog about education, and somehow, Google Adsense gets ads that are relevant to my articles. Some of the ads are repeats, but for the most part they advertise books, classes, or colleges. Adsense really is an amazing thing and can make the ads look like part of your blog.
So if you are a teen, or anyone for that matter who wants to make some extra money, create a blog and put ads on it.
Just write about something that people will like to read and they will come, eventually.
Good Luck!
-Andy
Please check out my blog at http://teencollegeeducation.blogspot.com/. You might get some ideas!
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Online Marketing Strategies play a strategic role in success of any business online. If you have a business website, blog or article marketing website in Internet, the best way to maximize profits for these businesses is to think and decide online marketing strategies.
Even though there are traditional marketing strategies like print media, pay per click campaigns, banner advertising, keyword marketing that are available, the latest trends of marketing strategies such as Social Media Marketing, Blog advertising, Email and viral marketing are used by companies to get more profits and maximize their profits.
An online marketing strategy if used appropriately provides huge revenue for your business. Some of the most useful tips for these online marketing strategies are given below.
Once you follow these steps, you will be in a position to estimate about your online marketing strategies and plan accordingly for your future enhancements in your business.
3 steps formula for your online marketing business
Marketing Planning for your business
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